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H&S Magazine Watercraft Of The Week- Lexus LY 650 Yacht

H&S Magazine Watercraft Of The Week- Lexus LY 650 Yacht: Global Debut

H&S Magazine Watercraft Of The Week- Lexus LY 650 Yacht: Global Debut

Lexus LY 650 Yacht

THE NEW LEXUS FLAGSHIP

H&S Magazine Watercraft Of The Week- Lexus LY 650 Yacht: Global DebutThe Lexus heritage of innovation and excellence is going beyond the road. Introducing the LY 650 – not merely the first-ever Lexus production yacht, but a new era of Lexus luxury. Through an exclusive collaboration with Marquis Yachts, the impressive 65-foot premium performance yacht will feature signature Lexus design cues, evolved to a maritime interpretation, along with advanced technology, three lavish staterooms, and several multi-purpose entertainment and lounge areas.

 

 

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CRAFTED IN THE SPIRIT OF AMAZING

– 65-foot Lexus yacht is the fourth Lexus flagship, joining the LS sedan, LX SUV and LC coupe
– First production marine vessel to use L-finesse, the design language of Lexus
– Exploration into non-automotive ventures continues beyond the Lexus brand’s involvement in luxury
lifestyle experiences related to culinary, design and film

Crafting amazing automobiles is something Lexus has pursued relentlessly, as evidenced by the beautiful
hand-pleated door panels in the LS 500 or the complex paint process, inspired by the morpho butterfly,
that results in dazzling Structural Blue. And crafting every touch point around the Lexus brand is an
opportunity Lexus continues to seize. This maritime application is another proof point in the storied history
of Lexus that explores new frontiers both inside and outside the automotive industry.

Lexus continually evaluates what constitutes a luxury experience and has, as a result, ventured into the
worlds of culinary, design, film, and more as alternative opportunities to interact with the brand. Driven by
Lexus International President, Yoshihiro Sawa’s vision of Lexus as a brand that, “explores new ways to
deliver innovative and amazing experiences for our guests,” Lexus has partnered with some of the world’s
finest purveyors of experience to further celebrate the phrase, Experience Amazing.

And now, Lexus returns to the water with its next expression of a Lexus yacht in the form of the LY 650.
Bearing the most contemporary expression of Lexus design language, L-finesse, applied beyond the world
of automobiles, the production LY 650 picks up where the stunning Lexus Sport Yacht Concept left off.

 

Gallery

EXPERIENCE AMAZING BEYOND THE ROAD

Inspired by some of the finest automobiles on the planet, The LY is 65’ of opulence on water. Mixing the influence of Lexus design and craftsmanship with the boat building artisans at Marquis Yachts resulted in a Lexus like never before.

This first of its kind production yacht was imagined with the same focus on uncompromising refinement and performance you have come to expect from Lexus automobiles.

A SHARED LANGUAGE OF CRAFT

Lexus master craftsmen, known as Takumi, are responsible for applying the subtlety of human touch to every aspect of the Lexus experience.

This approach to creation merges seamlessly with the manufacturing ethos held by Marquis Yachts artisans and serves as the shared language between both storied companies.

This is where execution meets obsession. This is where the road meets the water.

*Video Credits:
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