Insights for Kenyan Businesses in the Face of Currency Depreciation and Inflation. As Kenyan businesses face the challenges of currency depreciation and rising inflation, one critical decision they must make is whether to peg their pricing to the USD or maintain local currency pricing. The instability of the Kenyan shilling against the USD has left many businesses grappling with how to navigate these turbulent times effectively. In this article, we explore the pros and cons of pegging pricing to the USD and offer insights to help Kenyan businesses make informed decisions during these uncertain economic conditions.