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Apple Music- H&S Magazine's Best Artist Of The Week- Ayra Starr- Essentials- H&S Magazine Kenya
Ayra Starr confidently straddles soul, pop, alté, hip-hop, and house to craft music both self-assured and defiant in its mantra. Born Oyinkansola Sarah Aderibigbe, the Beninese Nigerian singer-songwriter's diverse sonic palette accompanies her explorations of feminism, teenage angst, relationships, and mental well-being. With English, Pidgin, and Yoruba anchoring her insightful lyricism, Starr's alluring timbre situates her as a capable mouthpiece for Gen Z. With a sound emblematic of a generation adept at hybridization, the soul-infused Afropop cut "Love Don’t Cost a Dime (Re-Up)" meets the melodic trap of "Snitch" and the percussive Afro-house of "Bloody Samaritan," while the Afrobeat-inspired "Sare" and nostalgic rhythms of “Ija” point to Ayra Starr’s influences.
H&S Magazine Kenya